Agriculture · California
The avocado market in California
This market report includes growers, avocado packers and handlers, equipment suppliers and major retailers.
- Edition
- 2026 edition
- Format
Market overview
The avocado is a large berry with a single seed inside. Avocados are mostly cultivated in Mediterranean or tropical climates. Avocados may be spherical, pear-shaped, or egg-shaped and their colors may vary depending on the variety. Its buttery flesh is mostly consumed raw and can be served on toast, baguettes, sandwiches. Avocados can also be used as the base for soup or guacamole, the popular Mexican dip.
Mexico dominates the world production of avocado with more than a third of the global production. Dominican Republic, Indonesia, Colombia, and Peru are among the major producers. California is the main avocado producer in the U.S, accounting for more than 90% of the production, Florida comes second. Within California, the counties of San Diego and Ventura stand out and concentrate most of the production.
This market report includes growers, avocado packers and handlers, equipment suppliers and major retailers.
Demand for avocados has been growing fast in the U.S, restaurants have embraced the trend, especially fast casual ones. In local restaurants, avocados have become a common staple as an add-on. For breakfast, in wraps or healthy sandwiches, avocados are increasingly found in various dishes.
On the retail side, the bagged category has been on the rise, and organic avocados have outpaced the growth of the total category by a wide margin, with particularly strong growth in organic sales in the California region.
Verified market indicators
Each figure links to its official source. Data periods and retrieval dates are shown so you can judge recency.
1In 2025, California's farms and ranches received $64.7 billion in cash receipts for their output, a 4.5 percent increase over the previous year.
Source: California Department of Food and Agriculture, California Agricultural Production Statistics (web page; 2025 crop-year figures based on USDA ERS numbers published as of September 3, 2026) · Period: 2025 crop year · Geography: California · Retrieved October 20, 2026
2California agricultural exports totaled $23.8 billion in 2024, an increase of 6.1 percent from 2023.
Source: California Department of Food and Agriculture, California Agricultural Production Statistics (web page; 2025 crop-year figures based on USDA ERS numbers published as of September 3, 2026) · Period: Calendar year 2024 · Geography: California · Retrieved October 20, 2026
3NASS estimates California had 62,100 farms in 2025, down from 62,500 in 2024, with 23.6 million acres in farms and an average farm size of 380 acres.
Source: USDA National Agricultural Statistics Service, Farms and Land in Farms 2025 Summary (February 2026) · Period: 2025 · Geography: California · Retrieved October 20, 2026
Market segmentation covered
The report profiles businesses in each segment. One example per segment is shown here.
California avocado packers and handlers
Includes The Giumarra Companies and others
Major growers and integrated companies
Includes Calavo Growers, Inc. and others
Equipment suppliers
Includes JBT Corporation and others
Major retailers in California
Includes The Kroger Co. and others
Online retailers
Includes Instacart and others
Table of contents
1.Size and growth of the market
2.Consumer behavior
3.Latest trends
4.Market shares and major companies
5.Offer analysis
6.Regulation
7.Distribution channels
8.Prices
Questions this report answers
- How large is the avocado market in California, and how has it changed?
- Which companies operate in each segment of the California avocado value chain?
- What are the main consumer and buyer trends?
- How do regulation and distribution channels shape the market?
- What price levels and pricing dynamics should a new entrant expect?
Who this report is for
- Entrepreneurs evaluating a avocado business in California
- Suppliers and service providers looking for customers in this market
- Investors and lenders assessing companies or projects in the sector
- Consultants preparing market or due diligence work
Scope, methodology and limitations
Geography: California. Segments covered: California avocado packers and handlers; Major growers and integrated companies; Equipment suppliers; Major retailers in California; Online retailers.
Our general approach is described in the research methodology.
Limitations
Figures come from the official and industry sources cited in the report, at the latest release available when it was last updated. Company lists are reviewed at each update, but a business can change ownership, move or close in between.
Delivery
PDF report, Excel file with company lists and raw data. Download from your account after verified payment.
Single-user license
One named person may use the report for internal business purposes. Quoting short excerpts with attribution is permitted. License terms
Updates
Kept up to date: the report is revised as new official data is released.
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